INTELLIGENCE TO FUEL YOUR COMPETITIVE EDGE

Gain a better understanding of your customers, products, market and competition in order to safely navigate changing tides and make smarter, faster decisions.    

LEARN CURRENT, RELIABLE AND LEGAL INFORMATION ABOUT YOUR…

CUSTOMERS

Who are they?

What do they like (or dislike) about your and other products?

Qualify commercial leads

why did we win or lose this sale?

What are their pain points?

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COMPETITORS

Who are your competitors?

What are their strengths and weaknesses? How can you counter them?

Gain insights on competitors' financials, personnel, partners and customers

What kinds of marketing and messaging are they using?

Compare your track record to the competition

PRODUCTS

Understand how to structure prices

Create sales battle cards for your sales force

Effective product overviews

Compare your products to competitors

Counter FUD (fear, uncertainty, and doubt) about your products that may be planted by competitors

MARKETPLACE

Identify an approach to the market

Understand the market outlook (the political, economic, social and technical aspects of the market)

Identify market opportunities and threats

Position and de-position products

Provide coherent, targeted and accessible information to the right people at the right time

Provide the information securely (available to only the right people!)

WHAT TYPE OF COMPETITIVE INTELLIGENCE REPORTS DOES RESEARCH COMMUNIQUÉ PROVIDE?

Set up your consultation

to use powerful data for a competitive and regulatory edge