LEARN CURRENT, RELIABLE AND LEGAL INFORMATION ABOUT YOUR…
Who are they?
What do they like (or dislike) about your and other products?
Qualify commercial leads
why did we win or lose this sale?
What are their pain points?
Who are your competitors?
What are their strengths and weaknesses? How can you counter them?
Gain insights on competitors' financials, personnel, partners and customers
What kinds of marketing and messaging are they using?
Compare your track record to the competition
Understand how to structure prices
Create sales battle cards for your sales force
Effective product overviews
Compare your products to competitors
Counter FUD (fear, uncertainty, and doubt) about your products that may be planted by competitors
Identify an approach to the market
Understand the market outlook (the political, economic, social and technical aspects of the market)
Identify market opportunities and threats
Position and de-position products
Provide coherent, targeted and accessible information to the right people at the right time
Provide the information securely (available to only the right people!)
WHAT TYPE OF COMPETITIVE INTELLIGENCE REPORTS DOES RESEARCH COMMUNIQUÉ PROVIDE?
Set up your consultation
to use powerful data for a competitive and regulatory edge